1. Install "Insert HTML Snippet" Plugin

In your wordpress dashboard (/wp-admin), navigate to "Plugins" and search for "Insert HTML Snippet".

Plugin Link

2. Add New Snippet

Go to "HTML Snippets" in the sidebar and click "Add New HTML Snippet".

3. Insert Flowtag Script

In the snippet editor fill the fields as follows:

• Placement methods: Automatic
• Insertion Location: Admin & Front end Run on footer
• Tracking name: Flowtag (or any name you prefer)
• HTML Snippet (get your script from your dashboard):

<script src="https://flowtagbeacon.qwerty.ovh/tag.js" data-silent="false" data-gtagsync="true" data-beacon-strategy="manual" data-ftag="XXXXXXXXXXXXXXXX"></script>